Marketing
United States or israel
Full-Time

Product Marketing Manager

About the role

Contact: [email protected]

About the Role:

Reporting to the CMO , The Senior Product Marketing Manager will be responsible for developing and executing comprehensive product marketing strategies and materials to drive awareness, adoption, and revenue growth .This role will involve collaborating closely with cross-functional teams, including product management, sales, and marketing, to ensure alignment and success throughout the product lifecycle

What You’ll Do:

  • Create compelling product messaging and content that resonates with target audiences and differentiates our products in the market.
  • Lead the development and create marketing and sales enablement materials, including sales decks, battle cards, etc, to empower the sales team and drive revenue growth.
  • Collaborate with product management to gather market insights, understand customer needs, and influence product roadmap decisions.
  • Conduct market research and competitive analysis to identify market trends, opportunities, and threats, and use insights to inform product and marketing strategies.
  • Partner with the marketing team to develop integrated marketing campaigns, including digital marketing, content marketing, events, and PR initiatives, to drive product awareness and demand generation.
  • Establish key performance indicators (KPIs) to measure the effectiveness of product marketing initiatives and regularly report on results to stakeholders.

What you Bring:

  • Minimum 7 years of experience in product marketing management
  • Deep understanding of product marketing principles, methodologies, and best practices.
  • Excellent English written and verbal communication skills, with the ability to craft compelling messaging and content for different audiences and channels.
  • Proven ability to collaborate effectively with cross-functional teams and influence stakeholders at all levels of the organization.
  • Experience working in the Cyber Security Industry
  • Creative thinking and problem-solving skills, with a results-oriented mindset.
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.

Who We Are:

Entro Security is a trailblazer in providing end-to-end protection for Non-human Identities, secrets and programmatic access to cloud services and data. Our platform, designed to offer comprehensive oversight and uncompromised protection, plays a pivotal role in helping organizations bridge the gap between security and R&D teams. Together, we’re creating a secure cloud environment that propels businesses toward unprecedented growth and success.

If you’re passionate about cybersecurity, innovation, and leading transformative change, come join us on this exciting journey.